Sacred Stars
Chapter Two
Why the Middle East?
The Middle East has emerged as a thriving hub for e-commerce, with rapid growth and immense opportunities. Our e-commerce event aims to showcase the dynamic landscape and explore the region’s potential as a hotbed of digital commerce. Here’s why an e-commerce event in the Middle East is a must-attend for industry players, entrepreneurs, investors, and innovators.
The Middle East and North Africa (Mena) region’s total e-commerce market size is expected to reach $57 billion in 2026, with a CAGR of 11% over the 2022-2026 period.
The market reached $37 billion in 2022, with a double-digit growth rate from 2021 and a 32% CAGR over the 2018 – 2022 period, the fully dedicated e-commerce zone in Dubai South, which launched the third edition of its ‘E-commerce Report in the Mena region’ in collaboration with Euromonitor International, the world’s leading provider for global business intelligence, market analysis and consumer insights.
The demand for online shopping services in the Mena region is expected to continue growing. In particular, consumer electronics are expected to have a penetration rate of 29% for KSA and 50% in Egypt within total e-commerce by 2026.
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Why to attend:
They are a lot of opportunities to attend the Ecom event, and they are all based with main (5) pillars
Mindset & vision: Meet the same like minds whom value the E-commerce world
Value: Create more value to your business
Save time: 3 full days will evolve your mindset & grow your company
Network: Building long-term relationship with professional partnership
Clarity: Get the right formula to succeed, whether you start your business or scaling it
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Why Egypt:
- Egypt is the 41st largest market for eCommerce with a predicted revenue of US$7,541.6 million by 2023, placing it ahead of South Africa.
- Revenue is expected to show a compound annual growth rate (CAGR 2023-2027) of 14.8%, resulting in a projected market volume of US$13,109.6 million by 2027. With an expected increase of 19.9% in 2023, the Egyptian eCommerce market contributed to the worldwide growth rate of 17.0% in 2023. Like in Egypt, global eCommerce sales are expected to increase over the next years.
- Five markets are considered by ecommerceDB within the Egyptian eCommerce market. Electronics & Media is the largest market and accounts for 23.6% of the Egyptian eCommerce revenue. It is followed by Fashion with 21.8%, Food & Personal Care with 21.2%, Toys, Hobby & DIY with 18.0%, and Furniture & Appliances with the remaining 15.3%.
In the Egyptian retail market, the online share is 3.0% and will increase by an average of 7.1% to 4.0% by 2027.
Here are some key e-commerce statistics for Egypt over the last 5 years:
Mobile e-commerce: Mobile e-commerce has been on the rise in Egypt over the last 5 years, with many consumers using their mobile devices to browse and purchase products online. According to a report by the Egyptian Ministry of Communications and Information Technology, mobile e-commerce transactions in Egypt increased by 200% from 2017 to 2019.
Payment methods: Online payment methods have been improving in Egypt over the last 5 years. In 2016, for example, only 14% of online shoppers in Egypt used credit or debit cards to make online payments, according to a report by the Arab Advisors Group. By 2019, this figure had increased to 40%, according to a report by the Egyptian Ministry of Communications and Information Technology.
Cross-border e-commerce: Cross-border e-commerce has also been on the rise in Egypt, with many consumers looking to purchase products from international retailers. According to a report by PayPal, cross-border e-commerce in Egypt is expected to reach $4.03 billion by 2022.
Logistics and delivery: The logistics and delivery infrastructure in Egypt has been improving over the last 5 years, with increased investment in delivery networks and last-mile delivery solutions. According to a report by the Egyptian Ministry of Communications and Information Technology, the number of courier companies in Egypt increased from 170 in 2016 to 425 in 2019.
Overall, these statistics indicate that e-commerce in Egypt has been growing rapidly over the last 5 years, driven by increased mobile e-commerce, improvements in online payment methods, rising cross-border e-commerce, and investments in logistics and delivery infrastructure
What to Expect at E-commerce Expo/Egypt:
- Keynote Sessions: Immerse yourself in thought-provoking keynote sessions delivered by renowned ecommerce pioneers, visionaries, and industry experts. Gain invaluable insights into the latest trends, strategies, and success stories that are shaping the ecommerce industry today.
- Expert Workshops: Attend interactive workshops led by experts in various ecommerce domains. Learn practical tips and techniques to optimize your online store, enhance customer experience, improve conversion rates, and boost sales. From SEO and digital marketing to inventory management and logistics, our workshops cover it all.
- Panel Discussions: Engage in lively panel discussions featuring ecommerce professionals and thought leaders. Get involved in conversations about emerging technologies, market trends, consumer behavior, and the future of ecommerce. Gain a holistic understanding of the industry and discover innovative approaches to stay ahead of the competition.
- Technology Showcase: Explore the cutting-edge technologies and solutions revolutionizing the ecommerce landscape. Get hands-on experience with the latest platforms, tools, and software designed to streamline your operations, automate processes, and drive growth. Connect with technology providers and discover how their offerings can propel your business forward.
- Networking Opportunities: Connect with like-minded individuals, exchange ideas, and expand your professional network. Build relationships with industry peers, potential partners, and mentors who can offer guidance and support throughout your ecommerce journey. Take advantage of structured networking sessions and informal meetups to forge valuable connections.
- Exhibition Area: Discover a vibrant exhibition area featuring leading ecommerce brands, service providers, and startups. Explore their offerings, engage in product demonstrations, and find innovative solutions to address your specific business challenges. Stay updated on the latest ecommerce tools, trends, and innovations that can revolutionize your online store.
- Success Stories: Gain inspiration from successful ecommerce entrepreneurs who have conquered challenges and achieved remarkable results. Listen to their stories, learn from their experiences, and uncover actionable strategies to take your online business to new heights.
- Social Events: Unwind and connect with fellow attendees at our social events. Enjoy networking, and entertainment, all designed to foster a vibrant and collaborative community. Forge lasting relationships, share insights, and celebrate the achievements of the ecommerce industry.
Save the Date:
Mark your calendars for the E-commerce Expo/Egypt the 30th of May 2024. Prepare yourself for an unparalleled experience that will transform your ecommerce journey and unlock endless opportunities for your online business.
Don’t miss this chance to be a part of the ecommerce revolution! Register now and secure your spot at the Ultimate Ecommerce Event of the year. We look forward to welcoming you to an event that will shape the future of online retailing.
Hot Topic to be discussed during the event:
Fintech and Ecommerce: Empowering the Future of Online Retail
AI and Ecommerce: Revolutionizing the Future of Online Retail
3D Stores and Ecommerce: Elevating Online Retail to Immersive Experiences
White Label and Private Label Solutions for Ecommerce Success
Cybersecurity and Ecommerce: Safeguarding Your Online Business
And more interactive topics related to E-commerce
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